Inside Our Chelsea Pop-Up: Sustainable Fashion & Silk Sleep Essentials

Celebrating Female Founders


On May 16th in Chelsea, London, something special unfolded—a vibrant celebration of craftsmanship, female entrepreneurship, and conscious fashion. We were invited to team up with up with two inspiring female-founded brands, Sewn London and Etta Collection, to host a thoughtfully curated pop-up event that brought together a community of values-driven, creative women.

Silk Works London scarf

A Retail Experience with Purpose

This wasn’t just a shopping event. It was an opportunity to connect, share stories, and showcase the beauty of sustainable fashion and slow luxury. 

Debuting Our Silk Sleep Innovation: The Cloud

For us at Silk Works, it was a beautiful opportunity to step away from our screens and give our community the chance to explore our collections in real life. We brought our full range of luxury mulberry silk essentials—including our signature 22 momme silk pillowcases, scrunchies, and loungewear—and debuted something we’ve been quietly perfecting: The Cloud, our new contoured silk sleep mask.

Crafted from the highest-grade (6A) 22 momme pure mulberry silk, The Cloud is:

  • Light-blocking

  • Lash-safe

  • Designed to gently hug the contours of your face

This silk eye mask is more than just beautiful—it's an essential for better rest, reduced skin friction, and elevated nighttime rituals. Watching guests interact with The Cloud in real time—and hearing their reactions to the colourways—offered invaluable insight into what truly resonates with our community.

Explore The Cloud Sleep Mask

Partnering with Women-Led Brands We Admire

But this pop-up was about more than product launches. It was about celebrating sustainable fashion, female entrepreneurship, and the power of collaboration.

We were honoured to stand beside:

  • Etta Collection – offering globally inspired, feminine womenswear that balances statement and softness.
  • Sewn London – known for modern-country style and timeless homewear for lovers of neutral tones.

Together, we created a space that celebrated collaboration and the power of shared values.

Silk Works London scarf

A Thank You from the Heart

Events like these remind us why we do what we do. As a slow fashion and self-care brand rooted in natural wellness, we’re endlessly inspired by the women who share our values—whether you stopped by to shop, to connect, or simply to say hello.

Thank you to 28 Flowers for the warmth, the energy, and the love. We left feeling incredibly grateful—and already dreaming of what’s next.

Until next time,
Lydia x

 

 

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